3 Feb 2012

Toimi, Kauko, Olga & Pasi

On Wednesday evening it sure was cold outside but not so inside of Marimekko’s flagship store, where a new ‘Normi’ -bag line was launched. The atmosphere was cosy & relaxed: 60’s tunes were played on the decks while organic snacks were served, but what about the bags...Called Pasi, Olga, Toimi and Kauko, they come in four sizes either in colour or black, each finished with a leather handle. Designed for Marimekko by Tuula Pöyhönen, these bags are predicted to be future classics. 

(Images by Marimekko and me)


What to fit inside!


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