27 Feb 2012

Marni at H&M – up-close & personal

Last week I visited the H&M showroom to have a sneak peek of the soon to be released Marni at H&M collection. Having worked for the brand while living in London, I was interested to see the pieces live; to be able to touch the materials and study the details. Being the slight material obsessive that I am, I was glad to find silk, leather and cashmere in many garments and accessories. This being a collection of designs from the Marni archives rather than new ones designed for this collaboration, there were not so many new&exciting things for me personally; I already own some of the original pieces, that or just have stared for them too many years  while working for the brand. Great collection however for everyone else, worth checking out most definitely!!

In selected stores and hm.com from 8th of March, prices ranging from €9, 95 to €199.

Lookbook&campaign images courtesy of H&M, showroom photos by me.






























































21 Feb 2012

I Love You, Wednesday Addams!



Valentino, Valentino

Thought I would share these looks from the recent Valentino haute couture and RED Valentino shows with you because they are just so sweet! Makes me smile and think of violets from mother’s flowerbed, strawberries&cream, polka dots and all nice things like that. Enjoy below!

Image sources: valentino.com and style.com































































14 Feb 2012

A Slight Cute Overdose (Sorry)

Happy Valentine’s Day or Friendship’s Day as we say in Finland, to each and every one...along with scenes from some of my all-time favourite films.




 


 

10 Feb 2012

Strawberry Bon Bons, Rhubarb & Custards and Sherbet Lemons

When we walked past this old-fashioned candy store in Helsinki’s Uudenmaankatu with my sister, we just had to go in! This was THE sweet shop that we as kids so often had dreamed about when watching a certain episode of Pippi Longstocking, well maybe a thousand times. Film star bubblegum, pear drops, liquorice Catherine wheels, chocolate and lollipops – everything looking so darn cute. You just could not leave empty handed, great place also for buying little gifts!
  
Uudenmaankatu 32, 00120 Helsinki
Opening times: Mon–Fri 10–18, Sat 10–15 

(Photos by me)


















7 Feb 2012

Samuji Fall 2012

“Old Italy meets Finnish folklore”

Finnish fashion label Samuji’s autumn/winter 12 collection premiered at Copenhagen Fashion Week last Friday. It is easy to like a brand that lists things as this in its press release: “Samuji is about simple functionality, a love of necessary things, kindness and quality.”, “...clothes that last from season to season, in style and in quality.” And what great pieces this collection holds within; I am particularly in love with the oversized coats!

Images courtesy of Samuji.






































3 Feb 2012

Toimi, Kauko, Olga & Pasi

On Wednesday evening it sure was cold outside but not so inside of Marimekko’s flagship store, where a new ‘Normi’ -bag line was launched. The atmosphere was cosy & relaxed: 60’s tunes were played on the decks while organic snacks were served, but what about the bags...Called Pasi, Olga, Toimi and Kauko, they come in four sizes either in colour or black, each finished with a leather handle. Designed for Marimekko by Tuula Pöyhönen, these bags are predicted to be future classics. 

(Images by Marimekko and me)
















Kauko







What to fit inside!







Toimi




































1 Feb 2012

Stockholm Fashion Week (Best of)

My favourite exits from the runways of the Stockholm autumn/winter 12 fashion week,
30th Jan – 1st Feb 2012.

Minimarket
 

Whyred








































Carin Wester





















Cheap Monday






















Oscar Jacobson





















Carin Wester

Simon

Simon is the cat of my ex-boyfriend, who now lives with my sister. There he is taken good care at and I visit him regularly. Simon is old and has lost his ears, so he cannot hear properly but otherwise he's still quite happy. Miu!

Photo by me (think you can tell by the bad quality)